Steve H.

Steve Hultquist — Fractional Founder / Operator Steve Hultquist is a seasoned operator, builder, and executive coach who works at the intersection of leadership, strategy, and execution. Across his career, he has helped launch new lines of business, realign stalled teams, and translate complex technology into clear market value. He has held senior roles in technology and growth-focused organizations, including serving as Chief Evangelist at RedSeal, where he helped articulate market positioning, enable sales, and bridge product innovation with customer outcomes. Steve is particularly effective in environments where companies are transitioning from early traction to scalable structure, or where growth has created silos and misalignment. In addition to operating roles, Steve leads Infinite Summit, a leadership and performance coaching practice supporting CEOs, senior executives, and emerging leaders. His work focuses on clarifying purpose, strengthening decision-making, and building cultures that can execute consistently under pressure — capabilities especially critical in venture and growth-stage environments. Steve has contributed to: • Launching and shaping new business lines inside existing organizations • Clarifying go-to-market narratives for technically complex offerings • Turning around underperforming or siloed teams • Building cross-functional alignment between product, sales, and leadership • Supporting founders and executives through role expansion and organizational scaling While not primarily a “serial founder,” Steve specializes in stepping into founder-adjacent and fractional executive roles where pattern recognition, strategic clarity, and leadership leverage unlock the next stage of growth. ⸻ Types of Support Steve Offers to Founders Steve is best utilized in roles such as: 🔹 Strategic & Leadership • Founder thought partner during inflection points • Executive team alignment and operating rhythm design • Decision frameworks under growth or funding pressure • Founder transition from “doer” to “builder of leaders” 🔹 Go-to-Market & Positioning • Clarifying value propositions for complex or technical products • Messaging that connects product capability to buyer pain • Sales enablement narratives and internal alignment 🔹 Organizational Scale • Breaking down silos between product, sales, and operations • Defining roles, accountability, and execution cadence • Coaching emerging leaders stepping into first executive roles 🔹 Culture & Performance • Embedding performance mindsets without burning out teams • Building cultures of ownership, clarity, and trust • Addressing hidden behavioral or leadership patterns limiting growth Steve thrives in companies where the product is strong, the opportunity is real, and leadership bandwidth — not vision — is the bottleneck.